We’ve all read enough emails to know that it works well when it comes to communicating an idea. I myself have read a couple just before starting this blog. However, the inner workings of a successful email sequence can be…
Undoubtedly email marketing is the most potent and effective marketing channel. It’s no wonder that most businesses prefer email marketing over other marketing channels. This is why over 290 billion emails are being sent daily. So, it’s necessary to keep in…
Yes! This is where you learn about email marketing for beginners. Email marketing is an interconnected series of actions that lead to a compelling user experience and, ultimately, sales. Because it’s complex and this one’s for beginners, let’s go for…
To some people, email marketing might seem a rather old school in today’s world. Since there are so many other communication systems available at our fingertips, why continue with the dull, old email format? Because email marketing is still the…
As of today, email marketing is considered the heart of the marketing funnel. Why? Because email marketing is the highest performing marketing channel in terms of return on investment (ROI). According to DMA’s report, the return you get for every…
Blogging and email marketing go together like chocolate and peanut butter or mac and cheese. You can’t deny the strong connection between these two. There’s a thing that you won’t often hear online – a planned email list is much…
Do you ever wonder why your emails aren’t converting? Well, if you’re as enthusiastic about internet marketing as we are, it’s almost obvious that you’ve spent many sleepless nights asking this question. Now, if you’ve kept digging in, you’ve found…
As a marketer you must have some distinct goals such as growing your brand awareness, expanding sales funnels, and above all engaging your customers. A large part of your success in achieving these goals depends on how efficiently you manage…
What’s the point of building your email list? Creating brand awareness? Reaching out to customers? Growing your business? Yeah, we know these are very important for a business, but at the same time, marketers got to eat, right? So with…
If you think the rise of social media marketing, pay-per-click (PPC), and SMS marketing will slowly decrease the value of email marketing, then you are wrong. If we look into the statistics, email is still the most popular marketing channel…