Since the introduction of GDPR, sending a subscription confirmation email has become the new normal in the email marketing industry. However, most people send a generic confirmation email that just…
How many emails actually produce a great amount of CTR or sales? Honestly, not many. The average attention span for a human in today’s world is less than 8 seconds….
Email marketing is undoubtedly the most effective marketing method there is. Because of its professional appeal, most brands are fully embracing email marketing as their main marketing channel. However, many…
Email marketing can be an effective tool for businesses to connect with their customers and drive results. But what if your emails don’t reach their intended recipient? It’s never a…
People can lie, but numbers never! That’s why having a thorough understanding of the various key metrics is essential if you want to understand and optimize your email marketing efforts….
Marketing strategies like social media marketing, video marketing, and webinars are the new craze among present-day marketers. But in that craze, we should never stop utilizing the marketing strategy with…
Every email marketer understands the value of email marketing, but most struggle to find the right frequency of sending emails. Send too many emails and the unsubscribe rate increases. Send…
Email marketing and newsletters often go hand to hand. These two terms are often so misjudged that one might confuse one with another. Although the procedure of developing and sending…
Due to its incredible capacity to connect with prospective consumers directly, email marketing has become the most efficient method of gaining an increasing number of new prospects. And when it…
