Privacy Policy

We, WPManageNinja (the team behind FluentCRM), are committed to protecting your data, ensuring a reliable experience, and maintaining strong privacy standards. FluentCRM is built differently. Unlike SaaS platforms that store and process your data externally, FluentCRM runs on your WordPress site. So your data stays under your control.

We believe transparency builds trust. This document explains what data is collected, how it’s used, and what responsibilities remain with you as the site owner. To learn more about WPManageNinja’s privacy practices, please refer to our main privacy policy.

What Data is Being Collected by FluentCRM?

FluentCRM does not collect data for surveillance or tracking purposes. Any data processed is strictly for enabling core functionality, contact management, email marketing, and automation workflows.

When You Visit fluentcrm.com

When you visit the Site, we gather specific device-related data automatically. This includes details about your web browser, IP address, time zone, and certain cookies on your device. 

Additionally, when you navigate the Site, we collect information about the particular web pages or products you view, the websites or search terms that brought you here, and how you engage with the Site. We term this automatically-gathered data as ‘Device Information’.

Device Information

When you visit the Site, we gather specific device-related data automatically. This includes details about your web browser, IP address, time zone, and certain cookies on your device. Additionally, when you navigate the Site, we collect information about the particular web pages or products you view, the websites or search terms that brought you here, and how you engage with the Site. We term this automatically-gathered data as ’Device Information’.

Order Information

When you buy something on the site, we collect specific details from you: your name, billing address, shipping address, payment info (like your PayPal email), and email address. We call this ‘Order Information.’ Please note that we don’t store credit card information.

Personal Information

When we mention personal information in this Privacy Policy, we mean both ‘device information’ and ‘order information’.

Other Tracking Methods

We partner with Google Analytics, Microsoft Clarity, and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity.

Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Google and Microsoft collect and use your data, please visit the Google Privacy Policy and Microsoft Privacy Statement

When You Use the FluentCRM plugin


The information that we collect when you install FluentCRM on your WordPress website and use it for contact management, email marketing, and automation includes:

Product User’s Information

When product users (website admins) install the FluentCRM plugin on their WordPress website, they consciously agree to the terms and conditions regarding specific data accessible to third parties via integrations or developer APIs. Note that if product users turn off auto-update or auto-sync features, some previously cached data may still remain in the product user’s website database. However, FluentCRM is not responsible for this cached data.

End User’s Information

When end users submit forms, subscribe, or interact with a website powered by FluentCRM, they consciously agree to the terms or conditions regarding specific data shared through forms, automations, or integrations.

FluentCRM only processes and stores the information provided by end users on the website owner’s database and does not independently collect, fetch, or store any additional user data.

Fluent Forms Users’ Information

All of our privacy policies are aligned with Fluent Forms’ privacy policy. FluentCRM can seamlessly integrate with Fluent Forms for collecting and managing user data. There will be no privacy breaches from either plugin’s end.

Email Service and API Credentials

FluentCRM integrates with email service providers (such as Amazon SES, Mailgun, SendGrid, Postmark) via FluentSMTP. These services operate independently and only require API credentials for sending emails. FluentCRM does not receive or store personal user data from these services beyond what is necessary to send emails.

How Does FluentCRM Collect Your Data?

We gather “device information” through these methods:

  1. Cookies: These are data files placed on your device, often with a unique identifier. To learn more about cookies and how to disable them, you can visit http://www.allaboutcookies.org
  2. Log files: These keep track of actions on the site, including your IP address, browser type, internet service provider, pages you visit, and time of your visit.
  3. “Google Analytics,” “events,” and “pixels”: These tools record traffic data and your interactions with the site.

Additionally, when you purchase or attempt to purchase the plugin, we collect certain information from you, including your:

  • Name
  • IP address
  • Billing address
  • Email address
  • Payment information

How Does FluentCRM Utilize the Collected Information?

FluentCRM utilizes users’ personal information for the following purposes:

  1. Personalizing User Experience: We may use this information to tailor the user experience and understand how our users collectively engage with our services and resources on the site.
  2. Processing Transactions: When users place orders, we use the provided information solely to fulfill those orders. We don’t share this information with external parties unless necessary for providing the service.
  3. Administering Site Features: This information helps us manage site features like content, promotions, surveys, or other activities.
  4. Sending Relevant Information: We send users information they’ve agreed to receive on topics we believe will interest them.
  5. Periodic Emails: For order-related matters, we use the email address provided by users to send order updates, respond to inquiries, and fulfill other requests. If users opt into our mailing list, they may receive emails containing company news, updates, product or service information, and more. Users can unsubscribe from these emails at any time using the instructions provided at the bottom of each email or by contacting us through our site.
  6. Transparency in Data Usage: We are committed to ensuring that the use of data obtained through Google’s services is conducted transparently and ethically, in compliance with Google’s policies.

How We Protect Your Information?

We employ suitable methods for gathering, storing, and processing data, along with security measures, to safeguard against unauthorized access, alteration, disclosure, or loss of your personal information, username, password, transaction details, and data stored on our Site. 

The exchange of sensitive and private information between the Site and Users occurs through an SSL-secured communication channel. This data is encrypted and further protected with digital signatures.

Here are some other measures that we take to keep your data safe and secure—

Compliance with the Children’s Online Privacy Protection Act (COPPA)

We hold children’s protection in high regard and urge parents and guardians to oversee, engage with, or monitor and guide their online activities. FluentCRM does not intentionally gather any Personal Identifiable Information from children under the age of 13. If you believe that your child has supplied such information on our website, please reach out to us immediately, and we will make every effort to promptly delete such data from our records

GDPR Compliance

At FluentCRM, we fully comply with GDPR regulations and uphold all standard practices when collecting and using your data. We are committed to ensuring transparency in how we collect, store, and utilize the data of our customers and Users (you). Since our company’s inception, we have consistently upheld rigorous data protection and privacy principles

CAN-SPAM Act Compliance

Regarding email communications, FluentCRM adheres to all the CAN-SPAM Act requirements. We do not use purchased email lists; all the data we collect undergoes a double opt-in process, and we never engage in sending spam.

HIPAA Compliance

FluentCRM is a self-hosted plugin that adheres to the Health Insurance Portability and Accountability Act (HIPAA). We do not store any personal information on our website, and we request our users to ensure HIPAA compliance by enforcing the following security measures:

  • Please ensure access control and allow only authorized personnel to access ePHI
  • Keep audit reports or tracking logs to record activity while using FluentCRM or the FluentCRM website
  • Employ integrity controls, or measures to confirm that ePHI is not altered or destroyed
  • Keep an off-site backup to have access to ePHI data when required

Third-party Data Sharing

We do not share your data with third parties, nor do we collect data from third parties. If a user of our product chooses to share, forward, or provide data to third-party connections, they are free to do so. But the FluentCRM plugin does not autonomously collect or distribute user data.

Answer to some other frequently asked question

  • Does FluentCRM track data?
    The FluentCRM website itself does not track user data. We only collect relevant user information that you intentionally provide to enhance the customer experience.
  • Does FluentCRM use cookies for personal data storage?
    No, the FluentCRM WordPress plugin does not use cookies to store personal data. However, the website (fluentcrm.com) does use cookies to improve the browsing experience. Users can accept or decline cookies by adjusting their browser settings.
  • How to request data deletion?
    You have the right to access, correct, update, or delete the personal information that we hold. To exercise this right, please contact us.  End-users can also request to delete their data. However, to do so, request admin, only the admin can delete.

Things to Keep in Mind While Using FluentCRM

Here are some important facts and considerations to keep in mind when using the FluentCRM WordPress plugin or visiting https://fluentcrm.com/:

Your acceptance of these terms

By using this Site, you indicate your agreement with our policy and terms of service. If you do not agree with this policy, please refrain from using our Site. Continuing to use the site after we post changes to this policy implies your acceptance of those changes.

Changes to this privacy policy

WPManageNinja reserves the right to update this privacy policy whenever necessary. We will indicate the revised date at the bottom of this page. We encourage users to check this page regularly for any changes, so you can stay informed about how we protect the personal information we collect. 

We reserve the right to update our privacy policy to reflect changes in our practices or to comply with regulatory requirements, including those set by Google for app developers. We recommend our users review this policy periodically to stay informed about how we protect and use the personal information we collect.

Third-party websites

On our Site, you may encounter advertisements or other content that link to the websites and services of our partners, suppliers, advertisers, sponsors, licensors, and other third parties. We do not control the content or links on these sites and are not responsible for the practices employed by websites linked to or from our Site. They have their own privacy policies and customer service policies. 

Your interactions on any other website, including those linked to our Site, are subject to the terms and policies of that respective website.

Contact

If you have any questions about our privacy policy, terms, and conditions, or the practices of this site, or any inquiries regarding your interactions with this website, please don’t hesitate to contact us. For support, kindly get in touch with our dedicated support team.

Report security vulnerabilities

If you come across a potential data security vulnerability that you’d like to report, please don’t hesitate to notify us immediately. You can report any data vulnerability or the possibility of a data breach by clicking here.

Thank you for choosing FluentCRM as your preferred solution! Please feel free to reach out to us with any questions or concerns. We look forward to serving you and enhancing your online journey!

Last Update: April 9, 2025

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