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email marketing statistics

Email Marketing Statistics: Updated for 2024

Marketing strategies like social media marketing, video marketing, and webinars are the new craze among present-day marketers. But in that craze, we should never stop utilizing the marketing strategy with the maximum ROI —email marketing. But anything we say about email marketing is just our opinion, right? So, we came up with the numbers because,…

how to use video for lead generation

A Comprehensive Guide to Using Video for Lead Generation

Humans are naturally visual creatures, and videos naturally appeal to and engage people. Therefore, more and more digital marketers are adopting video marketing in their lead generation strategy. Videos can help businesses create awareness, showcase expertise, and build trust. However, producing a high-quality video that entices people to sign up on your website can take…

order confirmation emails trendy and updated best practices 01

Order Confirmation Emails: Trendy and Updated Best Practices

So you just received an order from one of your customers. Congrats on that! Your marketing efforts have finally come to fruition, and you’re getting orders. What’s the next thing you do? —fulfill the order by shipping it! Hold on, my friend! You may have overlooked an important detail in your haste to complete the order -the…

prospect versus lead, how they differ

Prospect Versus Lead: What Separates a Prospect from a Lead, and Vice Versa

Are alligators and crocodiles the same thing? No, right? Although we may not notice any differences with the naked eye, they are different! The same can be said for prospects and leads! As a business owner or digital marketer, you may regularly encounter terms like lead and prospect. And unless you understand their differences, it’s…

14 email testing tools to ensure maximum email deliverability

14 Best Email Testing Tools to Ensure Maximum Email Deliverability

Given the efficiency of email marketing, you’ve probably sent out a lot of email campaigns. But there is a strong possibility that, despite your best efforts, your emails aren’t making it to your recipients’ inboxes. Don’t be disheartened, you aren’t alone in this. In fact, 16% of emails never make it to the inbox! Although…

fluentcrm year in review 2022

FluentCRM Year In Review 2022: Another Year of Excellence!

Global inflation, Queen Elizabeth’s death, Lionel Messi settling the GOAT debate…it was another year of unforgettable events! For our parent company, WPManageNinja, 2022 is the year of getting our favorite faces back at our new beautiful office space. How was 2022 for FluentCRM, though? In one word —Excellent! We started this project with the ambition…

paymattic review

Paymattic Review: Is this the Most Powerful Payment and Donation Plugin for WordPress?

WordPress is a blessing for online businesses and nonprofits. It’s a free CMS that makes website building and customization a child’s play. However, building a website isn’t the only thing to do when you want to start a business online or collect donations. If you want to build an online business or collect donations online,…