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email unsubscribe rate

What is Email Unsubscribe Rate? + 11 Proven Ways to Reduce It

The email unsubscribe rate shows the percentage of people who lost interest in what you do. It’s undoubtedly a bummer for any company and deserves much more attention than it usually gets. Even though some people will inevitably unsubscribe, there are many ways to reduce the email unsubscribe rate. In this blog, we’ll go over the…

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5+ Subscription Confirmation Email Examples to Inspire Interaction

Since the introduction of GDPR, sending a subscription confirmation email has become the new normal in the email marketing industry. However, most people send a generic confirmation email that just doesn’t look good. So how can you make yours stand out?  Sure enough, there are tons of tips, tricks, and strategies available for developing engaging…

behavioral segmentation definition, examples and how to use it in your email marketing strategy

What is Behavioral Segmentation and How to Use it in Your Email Marketing Strategy(+Examples)

The upcoming Web 3.0 will mostly rely on user data to deliver a more personalized experience to the users. And what better way is there to personalize the user experience other than segmentation? 74% of customers expect personalized content and are frustrated if they’re not provided with it. And behavioral segmentation plays a vital part…

FluentCRM Visual Builder 

This is the drag and drop visual email, template builder. It lets you focus on building personalized visually seductive content without a framework or HTML codes. Using a visual template designer you can create marketable templates that will build successful campaigns. Go through the following steps to create a visual email. In FluentCRM you will…

Company Module 

In FluentCRM, the Company Module feature organizes contacts to one or more company records. In this company record, you can see company information and the contacts you have added under the company. This article will guide you through the process of using this feature.  One of the notable features of the Company Module is organizing…

email copywriting tips, email copywriting best practices

7+ Email Copywriting Tips & Best Practices for Writing Killer Email Copies

How many emails actually produce a great amount of CTR or sales? Honestly, not many. The average attention span for a human in today’s world is less than 8 seconds. It’s hard to grab people’s attention in such a short span of time, let alone make them click and read your email to make a…

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5+ Marketing Automation Strategies to Revolutionize Your Marketing Game

All the marketing efforts you put in for your company might go in vain if you don’t implement the right marketing automation strategies. Guess why? By the time you create or manage a marketing campaign manually, your competitor will have more campaigns up and running using marketing automation. But if you implement the right marketing strategies…

email list management best practises

7 Email List Management Best Practices for Smooth Email Marketing

It goes without saying that email marketing is the most dynamic marketing medium with the highest ROI. And, to get the most out of it, experts have always underlined the need of building an email list! However, simply having an email list isn’t enough; it must also be nurtured!  A poorly managed email list might…

fluentcrm 2.8

FluentCRM 2.8: Company Module, UI Enhancements, and More to Simplify Your Business Operations!

A lot has happened since our last update— WordCamp Asia, WordPress 6.2, our 7th Anniversary…the list goes on! Now is the right time for a product update and we’re back with one. FluentCRM 2.8 will introduce the much-anticipated company module along with amazing UI updates. And that’s not all, we’ve added several other nifty features…